Executive Producer & Strategic Operations

My background spans production houses, ad agencies, and in-house client studios. I excel at transforming creative chaos into organized, efficient executions, managing everything from concept to completion, while balancing big-picture strategies with detailed project management.

Vision to Venture Architect

With 20 years of experience in advertising and production, I combine creative expertise and operational know-how to deliver engaging, innovative solutions for clients ranging from start-ups to industry giants. My hands-on approach involves seamlessly managing diverse teams and projects - from digital builds to broadcast to integrated experiential activations.

Oh, and my cats often make surprise cameos in meetings.

Creative Production

Oversee and manage production teams, processes, resources, and partnerships, with additional project management as needed. Experienced in leading internal and external senior leadership, reporting, and identifying creative opportunities. Maintain production scopes, budget tracking, and forecasting to ensure smooth executions.

New Business / Pitch Presentation and Planning.
Extensive experience with agencies and production studios, collaborating with strategists, UX designers, animators, creative directors, developers, and more.
Resource Management: Freelancers, internal studios, and vendors.
Digital: Web3, E-commerce, CMS development, enterprise design systems, and short-term campaigns.
Live Action: Broadcast, 2D/3D, editorial (union & non-union).
Events: Content and digital integrations.
Photo Shoots / Art Production
Client and Cost-Consultant Management

Tools

Adobe Suite + Figma
Google + Microsoft Suite
GitHub + Atlassian + Asana + Smart Sheet + Notion
Misc CMS (Craft, WP, etc)
Plus More

Strategic Operations

Often brought on to build digital capabilities within agencies, strengthen existing digital relationships between vendors and clients, and build new pipelines for tech-forward companies just starting out.

Oversee the entire creative and production process, from intake to launch and wrap-up.
Collaborate with C-suite stakeholders to align long-term vision with quarterly planning.
Establish documentation systems for creative and production methodologies, ensuring easy access for teams, especially in new digital ventures.
Audit and refine production systems to enhance efficiency.
Educate leads on digital pipeline processes while supervising projects.
Develop partnerships across production departments and holding company agencies.
Simplify internal studio service offerings for clients.
Refine scope documentation and tracking processes for greater accuracy.
Strengthen relationships between the Creative, Account, and Tech departments.
Establish communication and planning standards to ensure stronger launches and partnership agreements.